Home Page
Brand Name
Avnikk
Premium ethnic wear and wedding collection store
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Industry: Fashion
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Platform: Shopify
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Timeline: 14 Days
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Services: UI UX Design, Custom Development, Collection Structuring, Mobile Optimisation
32%
Increase in product page views
27%
Improvement in collection browsing depth
18%
Reduction in bounce rate
21%
Increase in conversion rate
Project Overview
Avnikk needed a premium Shopify storefront for its ethnic wear and wedding collections that could showcase multiple categories beautifully while keeping browsing simple and conversion-focused.
Challenge
- ✓Organising large festive and wedding collections in a clear way
- ✓Creating a premium visual identity that matched the brand’s ethnic fashion appeal
- ✓Helping shoppers discover products quickly across different style categories
- ✓Maintaining a smooth mobile experience for image-heavy browsing
Solution
- ✓Designed a collection-first homepage for faster category discovery
- ✓Used strong lifestyle banners to highlight festive and wedding collections
- ✓Structured product grids to make browsing easier across multiple ranges
- ✓Optimised the mobile layout for smooth navigation and shopping
Key Features
Result
A visually rich Shopify storefront that helps users explore ethnic wear collections with ease while strengthening the brand’s premium wedding and festive positioning.
32%
Increase in product page views
27%
Improvement in collection browsing depth
18%
Reduction in bounce rate
21%
Increase in conversion rate
Store Gallery
Product Page
Collection Page
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